For the launch of the Fall 2026 Capsule Collection, Ms. Tina Knowles was an undeniable choice. A longtime admirer and wearer of St. John, she embodies the confidence, creativity, and individuality that have always defined the women of the House. A designer, philanthropist, entrepreneur, and author of the number one New York Times bestseller Matriarch, Ms. Knowles has built a life around self expression, generational strength, and the transformative power of style. Her first campaign for St. John feels both deeply personal and entirely natural as the House enters its next chapter under Humberto Leon.

Indonesian born photographer and director Kanya Iwana brings a cinematic sensibility to every frame, balancing intimacy and editorial polish through color, movement, and emotion. Her work has appeared in Vogue, Vanity Fair, TIME, and Rolling Stone, with collaborators ranging from Dior and Nike to SZA, Anya Taylor Joy, and Steven Spielberg. Having previously photographed Humberto Leon and his creative community, Kanya brings a shared instinct for storytelling and the unexpected to the Fall 2026 Capsule Campaign. Through a series of self portraits, she also steps in front of the lens as a Woman of St. John, lending her own perspective to this new chapter for the House.